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Adlib and avant-garde hand in hand

October 2017 | Trends | Fashion | Ibiza

Fashion is not oblivious to the magic of Ibiza, and makes its mark: a style as Bohemian as it is chic, in which white is the predominant feature.
  • © EMONK IBIZA
  • Jannine Helbling. Adlib Catwalk | © Sergio G. Canizares

The influence of the designers from the largest Pitiusa island resonates in its two facets – the traditional Adlib, and their cosmopolitan, ethnic air. The Adlib catwalk, which now turns 46, is a reflection of the evolution of Ibiza’s fashion. 

Adlib fashion has managed to stake its claim, and has become a tourist attraction. Those faithful to the tradition include veteran creators like Charo Ruiz, who has managed to bestow glamour on her garments, becoming the best ambassador of Adlib. Ibimoda, with the sister Antonia and Lali Riera in charge, embodies the most loyal of trades, accompanied by an exquisite patronage. For his part, Tony Bonet, the ‘enfant terrible’ of Adlib, does not hesitate to add skulls to his creations. And Piluca Bayarri demonstrates a unique style full of versatility.

The new generations that stay within the canons of Adlib include designers like Luisa Tur, Vintage Ibiza, Rebeca Ramis or Mónika Maxim, who has just started her own brand after working for years with Luis Ferrer, the master of Ibizan style.

Ibiza is a restless island, just like its creators. One group of designers has no qualms about shaking the very foundations of Adlib, resorting to new fabrics or shapes. It is the evolution of a living fashion, led by Isabel Castellar, Ivanna Mestres, Tanit Jeans, Marisa Cela, Virginia Vald, Jannine Helbling, Evitaloquepuedas or Ibiza Stones. 

The hippie, organic spirit, the free spirit of Ibiza, is also present in designers who demonstrate multiculturalism. Beatrice San Francisco, World Family Ibiza, Linnea Ibiza, Nanou Couture and Ichiana Ibiza show a more ethnic, even tribal facet of fashion, which is also concerned about the environment or influenced by other cultures. Ibiza evolves, just like its fashion.


Princess Smilja
“Dress as you please, but with style”   was the motto of Smilja Mihailovitch, a Yugoslavian princess who landed in Ibiza in the midst of the tourist boom. In the 1960s, Smilja encountered traditional attire which she immediately turned into the uniform of the free, unfettered woman, who wore white cotton and lace. Ibizan fashion was in take-off mode and a fair number of the island’s farming women got paid work making artisanal pieces. The total assertion of female independence through fashion. 

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